When it comes to small businesses, the owner is usually the go to person for all major projects. In the case of marketing, 88% of the small business owners are the primary marketer. This can be a huge job in itself, not to mention all of the other jobs they must take on. If you are a small business owner trying to juggle it all, you may want to call a local search advertising company for a little help.
Some small businesses get caught up wasting their money on sponsored search advertisements, but 80% of search engine users say that they ignore the sponsored links of their search engine results page. The best way to increase your website rank to those top organic spots instead would be to spend the money on a local search engine optimization company.
A local SEO service can give you the greatest return on your advertising investment, along with saving you precious time to run your business. As a matter of fact, 41% of B2C marketers claim that SEO has the biggest impact on meeting their lead generation goals. With 24% of all marketing spending last year being on internet advertising, a local search advertising service would be a great investment in growing your business.
When you seek search engine optimization advice, they will likely suggest you focus on high quality organic writing and key wording. You will also need to choose a website grader to help you constantly critique your site, and make improvements to get a better rank. If you cannot get your website on the first page of search results, your customers are likely passing you by. You will also want advice on using a backlink tracker, and other management tracking tools.
Just this small aspect of local search advertising can seem overwhelming. However, we must also consider other aspects of internet advertising strategy, like using social media marketing. As many as 54% of small business owners will admit that they need help when it comes to their social media marketing skills. Local search engine optimization marketing firms will often offer packages that will also manage your social media campaign, your email marketing strategies, and blog entries.
With so much local search advertising advice out there, it is smart to start doing your homework now. Investing in an SEO company for guidance will be an investment you will not regret. Before you know it, you will have all the time you need to focus on other aspects of growing your business. See this reference for more: commnetmarketing.com