In a business, the ability to market effectively is arguably one of the most important parts. If a business has trouble getting the public to know of their existence and quality, there is a good chance that same business will have trouble making money.
Email marketing is one of the oldest and most traditional forms of marketing. It is not as effective now as some of the new types of marketing, like search engine optimization services and white label marketing, but by and large it generates a good amount of leads.
Businesses who might want people to find them via search engines would be very interested in using white label marketing or seo services. Businesses who use white label marketing generally want people to find them when they use a search engine. If they are searching for something related to the business, they should find results that take them to your businesses website.
There are a whole bunch of different ways for businesses to market themselves, and the efficiency of the marketing depends on the type of business, what they offer and how they do it. At the end of the day, however, it is hard for a business to really go wrong with marketing, whether they are using white label marketing, email marketing or any number of different ways to market themselves.