These days, the face of marketing is drastically different than it was 10 years ago. The focus is no longer on TV ads, and magazine spreads. Marketing has a responsibility to move itself to be situated where the people are, and these days, the people are online. That is why search engine optimization (SEO) has become so popular in the world of advertising.

Custom web site design and the best search engine marketing agencies know what works and what does not. For example, paid advertisements that come up on our favorite social media sites have been proven not to work as well as optimizing the search engine ranking of an organic link. In fact, three quarters of internet users claim to ignore paid ads all together, clicking on well placed organic links instead. The same statistic rings true as it pertains to internet users who do not click beyond the first page of Google search engine results pages.

Marketing consulting firms have found that nine out of 10 adults who are online make use of social media extensively. This is exactly why finding the best search engine marketing consultants and social media marketing resellers can be an extremely lucrative decision for a small business. Outsourcing the best SEO marketing consulting firms open the doors to so many opportunities to interact with the consumer, finding out exactly what they want and building an appropriate search engine marketing strategy.

Data has shown that only 30 percent of companies who market on sites such as facebook and Twitter actually respond to the comments or inquiries of their “friends” or “fans.” On the flip side, however, 94 percent of social media marketing consulting firms track the number of followers their clients have as a means of gauging the success of a marketing campaign. Utilizing the best SEO marketing consulting firm is lucrative…when done right.

I can only imagine that most business owners do not interact as much as they should on social media sites due to a lack of time. Custom web site design specialists take this factor of time right out of the equation. The best SEO marketing consulting firms create more time for you to focus on core business!

The best SEO marketing consulting firms can make sure that your social media profile is active and effective as a means of marketing, if you will allow them. Your online reputation is at stake! Call a small business marketing firm today, and find out the ways in which your business can benefit. See more: wilhelmgroupmarketing.com